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Kevin Adler, a marketing expert, suggested there is a double standard for male and female athletes. “You’d be hard-pressed to find a popular male athlete who doesn’t also have physicality and sex appeal. But that comes second to winning for guys, whereas for female athletes, looks come first,” Adler told Women’s Wear Daily in 2013.
This isn’t to suggest that Serena Williams is not attractive. But perceptions of her body are frequently overlaid with racist stereotypes.
Forbes
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